IKIGAI (ee-key-guy) - "A reason for being"


Based on a diagram by Mark Winn

(Ikigai: The Japanese Secret to a Long & Happy Life)
By Hector Garcia & Francesc Miralles
Ikigai = A japanese concept centred around finding joy in life through PURPOSE and MEANING. 
In the hustle and bustle of today's busy lifestyle, it is easy to lose track of the reason behind WHY we are doing the various activities or tasks we engage in .  Stuck on autopilot, we can go from day to day without being conscious of what we are hoping to get from all this rushing about.

The much referenced Japanese concept of Ikigai suggests that embracing activities focused on "What I love; What I am good at; What I can get paid for; and What the world needs; can bring purpose and meaning to our daily lives.  The philosophy of Ikigai embraces the belief that at the intersection of these 4 areas lies the pathway to finding YOUR IKIGAI.

The idea of finding joy and purpose in everyday moments is the underpinning goal/focus of our app.  It is our hope, that in providing a platform focused on engaging in activities that promote relaxation, motivation and inspiration, we may all ...

  • Take time for ourselves
  • Immerse ourselves in activities / tasks we enjoy
  • Foster a sense of curiosity.  Try new things and discover new aspects of ourselves
  • Be of service - make the world a better place in some small way
"those who discover their ikigai have everything they need for a long and joyful journey through life." 

HÉCTOR GARCÍA AND FRANCESC MIRALLES, Ikigai: The Japanese Secret to a Long and Happy Life